Because competition is so fierce, landing consistent new clients isn’t just about talent. It relies heavily on who you know, and how well connected you are.

Social media can expand your freelance network no end and yield opportunities that you’d never find elsewhere. But just like building up your client list, it takes investment, hard work, and time.

Social networks can be useful in different ways. On one hand, they are a marketing platform where you can share and promote your work. On the other, they serve as rich community resources for freelancers. Once you’ve built and cultivated your network, a simple tweet or update can yield valuable wisdom and connections.

Social media , unlike traditional marketing methods, have benefits that outweigh the risks if you use the services wisely.The most obvious benefits are increased customer loyalty and engagement, your business will gain exposure not just through your own advertisements, but through past clients and friends gained whilst using the services.

Take Twitter for instance. Since joining Twitter 15 months ago we have made invaluable friendship and connections with local people and businesses, we have found out about services and companies we didn’t know existed, we have learnt about news articles before they have reached the tv and we have gained clients that are still with us now.

The most common advice we received from people using social media was to use it to engage your customers in conversation, not just sell your services, offer information and advice to people if asked,  tell people about the services you can offer, but don’t hard sell. The quickest way to lose followers has to be the automated tweets going out once an hour with the same old message. Where’s the personality and involvement in that?

From monitoring our Google Analytics recently, 46% of our traffic actually reaches our website via Social Media. The two biggest referrers are Twitter and Facebook. We think those figures speak for themselves.

If you run a business and want to invest more time in social media, talk to us about how we can help. From the smallest thing such as designing your Twitter background to managing your entire social media accounts on your behalf, there are a number of ways we can help you.

This is due to the problem of role remits, lack of training, work overload, lack of time, higher demands made on workers, redundancy and staff cutbacks.

This is why there are so many important reasons to outsource work.

One of the most important reason to outsource work is that freelance/virtual workers can charge less an hour than a temporary employee as we have no agency fees or commission rates to compete with plus the company also saves a lot of money by not having to pay for training, benefits, equipment, sick-leave etc.

Here is a list of many reasons why outsourcing work is a good thing:

• It allows the company more time to increase customer satisfaction.
• The company can save time and money on advertising for new staff
  
• It can lower training costs
  
• There are no sick, holiday or legal expenses to worry about.
  
• The company can cut back on HR staff.
• It helps to establish new business relationships.
• It saves time and frees up resources.
• It reduced overall operation costs

One crucial element to consider in the current climate is how much money you and your business could save by outsourcing work. We carried out an experiment recently and worked out that by using a Virtual Assistant such as ourselves to outsource work to, we could save you nearly £16,000 in one year.

Click here to see how you could do this…

The outsourced work is always completed perfectly and in a timely manner just as long as the company outsources to qualified providers, it’s a win-win situation. While there are service providers out there who are not experienced or qualified, the company can strike gold if they choose qualified professionals such as YourAdmin.